As retailers grapple with the impact of the pandemic on the bottom line, their marketing and communications teams are here to help. Our colleagues at Modern Marketing Today recently covered…
Tag:
CMO Council
-
-
Today’s retailers are facing competition like never before – and not just in pricing, but customer experience (CX). To win new customers and retain current business, retailers must employ an…
-
Customer JourneyFeatured
Your Customers are not Robots – Their Experience is Important and Unique
by Jackie Davisby Jackie DavisAn oversized green straw, a black turtleneck, and an orange swoosh? All symbols of iconic brands that are pushing the customer journey to a new level. A recent study by…