Retailers produce, store, and secure mass amounts of data. From order histories to customer information, retailers have various types of data that need to be house and analyzed, but traditional data solutions leave this data siloed and difficult to process. Because of this, retailers are moving their data to multi-cloud environments that embrace edge computing, break data silos, and simplify IT architecture.
In a recent Cisco blog, Edward Westenberg, Retail Leader and Enterprise Business Manager with Cisco, explained how a multi-cloud environment can benefit retailers by simplifying data and providing a better user experience. “It’s clear that cloud will bring you speed, scale, and plenty of bandwidth for your applications,” said Westenberg. “But, a challenge for retailers is – they’ve moved their applications to the cloud, they’ve moved their data to the cloud – and these are often not necessarily the same clouds.”
With a multi-cloud system, retailers have “control and visibility” because multiple clouds can communicate in the same environment making data silos an issue of the past. “Think about your mobile experience, think about your store experience, your helpdesk, your third-party logistics service providers, that’s where you need to own your data, that’s where you need to control your data,” explained Westenberg.
With various types of data being collected, it’s important to have a system that can bring it all together. A multi-cloud platform also enables a better user experience for customers thanks to edge computing. “You need to have a design, a digital platform, that will allow you to actually grow and build out those experiences,” said Westenberg. Multi-cloud allows for scalability without loss of service.
“Retail is about here and now,” said Westenberg. The ability to connect with customers, provide reliable service, and utilize data are some of the many benefits of edge and multi-cloud.
“I think it’s really important for people to understand that once you have that platform in place, you’ll be able to answer questions you didn’t know needed asking,” said Westenberg. “That’s where the real value becomes available.”