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According to a recent Pitney Bowes poll, 55 percent of consumers are open to using chatbots as their main source of communication with a company. Consumers also stated that reducing…

Selling the next big item may be left up to innovative marketing, but it is data that ultimately drives successful marketing campaigns. Understanding who customers are, what they want, and…

Retailers have a plethora of information available to them; they just need to know how to harness it. From buying habits to store accounts, a Single Customer View can help…

[Cue window crashing sound followed by a desperate “Sorry!”] “[Sigh] Hey Google – where’s the nearest hardware store?” Conversations like these are being had with virtual assistants in households around…

On this week’s Retail Technology Insider roundup, the theme is one of our team’s personal favorites: pets! Pet retail is one of those rare corners of the retail world that…

Whether you’re a traditional, brick-and-mortar purist or a hyper-progressive, AI-adopting futurist, retailers of all kinds know that things are shaking up in the industry. As a result, many are trying…

Effective data analytics and processing have changed the game for retailers and are allowing them to glean actionable insights based on concrete trends. However, customer data presents a unique challenge…

How is the European Union’s General Data Protection Regulation (GDPR), like a car speeding down the highway? This was the question posed to Retail Technology Insider by Doug Harrell, Vice…

Our friends at Modern Marketing Today published a story on interactive, immersive displays and how they are changing the game for workplace collaboration, team on-boarding, and the sales experience. So…

While we’re not fans of the retail apocalypse hype, it’s plain to see that retailers are in a period of transition. From working out how to retain share of wallet…